Broll in Africa
Blessed with abundant natural resources, Africa is rapidly awakening and preparing to take its rightful place among the world´s economies.
With a population in excess of 800 million and a combined GDP of almost NGN18,000 billion, Africa is an obvious target for global businesses looking to stake an early claim in the continent´s potential; Broll is already there with fully fledged operations in:
South Africa
Nigeria
Ghana
Malawi
Namibia
South Africa
Nigeria
Ghana
Malawi
Namibia
In addition to Ceddi Plaza and Grand Towers Mall in Abuja, the Palms Shopping Centre and Ikeja City Mall in Lagos, Polo Park Mall in Enugu and Kwara Mall in Ilorin, Broll was also responsible for the leasing and management of the 25,000sqm Accra Mall in Accra Ghana and the leasing of Tanzania's first fully enclosed, air-conditioned shopping centre - The Mlimani City Mall. These developments have been the first of their kind in markets that are rapidly growing in affluence and already Broll is being invited to become involved with the development of other retail malls of similar quality - the 24,000sqm Ado Bayero Mall, Kano, the 40,000sqm Eko Atlantic Mall, and most recently, the 12,000sqm Festival Mall in Festac, to name just a few of the new malls coming up in Nigeria alone, plus the 15,000sqm Lilongwe Regional Mall in Malawi.
In addition to retail, multinationals are increasingly looking to tap into Africa´s fast-growing consumer markets and Africa has witnessed a significant positive shift in the attitudes of investors to the fortunes of the continent. As a Group, Broll is ideally positioned to assist new and exisiting enterprises with their property needs throughout Africa.
As doing business in greater Africa brings with it a number of challenges not often found in South Africa, Broll Property Group realised that for companies looking to establish operations on the continent it paid to identify experienced partners already active in the commercial and / or property sectors, and who understood the characteristics of each individual and very different market. A cornerstone of these partnerships has been the clear objective that the Group views each business as an opportunity for skills and technology transfer and it ensures consistency and uniformity in its business approach across all operations through the hands-on involvement of its senior directors and executives. Another of the Group's unique advantages is centred around its technical capabilities and ISO9001:2008 certified management systems and its ability to deliver these to virtually any corner of the world through its patented Broll-Online™ software.
Starting operations with local partners of substance establishes a significant foothold in the market and in each instance to date the Broll company created has quickly become the leading property service provider. This transparent and knowledge-sharing approach, coupled with on-the-ground delivery, has led to consistent growth. In those African countries where the Group does not have its own office, it enjoys a close working relationship with its CBRE affiliates; this includes Botswana, Kenya, Uganda and Zimbabwe.
As doing business in greater Africa brings with it a number of challenges not often found in South Africa, Broll Property Group realised that for companies looking to establish operations on the continent it paid to identify experienced partners already active in the commercial and / or property sectors, and who understood the characteristics of each individual and very different market. A cornerstone of these partnerships has been the clear objective that the Group views each business as an opportunity for skills and technology transfer and it ensures consistency and uniformity in its business approach across all operations through the hands-on involvement of its senior directors and executives. Another of the Group's unique advantages is centred around its technical capabilities and ISO9001:2008 certified management systems and its ability to deliver these to virtually any corner of the world through its patented Broll-Online™ software.
Starting operations with local partners of substance establishes a significant foothold in the market and in each instance to date the Broll company created has quickly become the leading property service provider. This transparent and knowledge-sharing approach, coupled with on-the-ground delivery, has led to consistent growth. In those African countries where the Group does not have its own office, it enjoys a close working relationship with its CBRE affiliates; this includes Botswana, Kenya, Uganda and Zimbabwe.
